Digitale fodspor og effekten af cookie

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Abstract

The focus of this study is how cookies and their algorithms, influence the youth, in specific Genera-tion Z, through the social media called TikTok. We seek to inform about the influence of social media in relation to Generation Z, and attempt to better our understanding of the issues that may arise, as social media apps like TikTok entangle themselves in the lives of a young generation.

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