This report details the IT design process, that we conducted in partnership with the danish media company, Mediehuset. The concept of the product, Bideo, is an e-learning platform, that is to be used in Danish high schools. On the site, you will be able to write and publish articles. We have used “Concept of an Educational Design”, theories about affordances, web design and e-learning to develop our final design. Our process is inspired by the MUST model. We developed 3 prototypes and a design model for the development of e-learning “zones” and IT-Systems in that realm (DEEZNUTS).